Asda Intensifies Fuel Price War
Major supermarket chains in the UK have intensified the fuel price war, raising the stakes even further and in the process offering motorists a little comfort as oil prices climb.
Last week all four major supermarket chains including ASDA Grocery Online slashed their petrol prices by as much as 3 pence a litre, after the International Energy Agency opened up its reserves resulting in global energy prices falling.
This week, intensified its efforts to attract motorists by knocking a further 2 pence of the cost of a litre of unleaded, with the cost of a litre of petrol at now costing 128.7p and diesel costing 132.7p
ASDA Grocery Online stepped up the price war earlier today by knocking a further 2 a litre off the cost of unleaded petrol and diesel, meaning motorists filling up their tanks at its supermarkets will not be charged more than 128.7p a litre for petrol and 132.7p a litre for diesel fuel .
ASDA petrol director, Andy Peake, said: “Customers shouldn’t have to buy into gimmicks and promotions to benefit from cheaper petrol – no one should have to pay a premium on food to lower the cost of fuel .”
“Once again ASDA is leading the way in saving drivers money and since Saturday, we’ve taken 5ppl off the cost of filling up.”
Sainsbury’s swiftly responded by announcing that it will also reduce fuel prices “by up to 2p a litre” from midnight tonight.
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Asda Pays Out Record Bonus To Employees
Under the scheme, employees who participate can save anywhere from between £5 and £250 every month, after three years, the cash they have accumulated can be used to buy Walmart shares at a discounted price.
Last year Asda paid out a record £47 million cash pot to its employees as it sought to reward them for helping the company achieve its financial targets.
“This is the third consecutive year that our colleagues have enjoyed a record Sharesave payout,” said Sarah Dickins, people operations and policy director at the supermarket giant.
“Our colleagues drive the long-term success of our business; with a 70 per cent increase on the money they invested for this year’s payout I am delighted that so many of our colleagues are reaping the rewards of their hard work.”
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Asda Extends Price Guarantee To Electrical And Toys
UK retailer ASDA Grocery Onlineis extending its 10% price guarantee to non food lines such as ASDA Electricals UK, and toys, the supermarket chain has said.
Asda chief executive Andy Clarke, speaking at the annuals British Retail Conference in London said the move was simply a natural extension of the retailers price pledge, that guarantees shoppers that a fixed basket of grocery products at Asda stores will always be at least 10 per cent less expensive than the same basket of goods at rival stores. Failing which Asda has promised to refund the difference.
Asda claims that as many as three million shoppers now check prices because of its guarantee scheme, which it rolled out last year.
“We’ll look to keep extending the Asda price guarantee,” said Clarke. “To see what price you’re paying [compared to elsewhere] is going to become even more important for general merchandise.”
Mr. Clarke added that electronics, home wares and seasonal items such as toys “are market opportunities where mums this Christmas will be thinking really hard when they’re shopping for Santa.”
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Asda To Pay Personal Injury Claim
UK retailing powerhouse ASDA Grocery Online has been ordered by a court to pay £10,000 personal injury compensation to customer who slipped and fell at on its stores.
Mr. Thomas Wardle was awarded £10,500 in damages by the Peterborough County Court. ASDA Grocery Online was also required to reimburse Mr. Wardle £18,000 in legal fees, following the incident which occurred at the beginning of 2008 at the retailers Rivergate branch in Peterborough.
Whilst the nature and extent of the injuries faced by Mr. Wardle remain unknown, David Hemming who runs the personal injury practice of a Peterborough based solicitors said an award of such magnitude indicates that the injury was likely to be to the soft tissue of the victim’s back.
Following the court ruling, ASDA Grocery Online Apologised for the incident and in a statement the retailer said: “We have thorough processes in place to ensure our store floors are kept clean to prevent anyone from slipping or falling.”
“We’re extremely sorry on this occasion we did not meet our own extremely high standards.”
The supermarket chain has confirmed at least two other personal injury cases regarding exactly the same store, both of which are expected to settled this summer. Asda has denied that there is an issue with cleanliness at the store.
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Asda Rolls Out Tech Trade In Scheme
UK supermarket chain ASDA has begun a new trade in service for gadgets which lets consumers swap old electronic items for cash.
Consumers can currently trade used mobile phones, MP3 players, sat navs and digital cameras for cash. Larger ticket items such as laptops and gaming consoles will be added to the service in July.
ASDA says its Tech Trade In scheme will be unbeatable on price, and rivals such as Mazuma mobile, Boots, Envirofone, Tesco and Sainsbury’s will not be able to compete.
The prices offered by any of these five Asda rivals will checked at the time the item being considered is added to the Asda site, and under the company’s promise, consumers who can prove that the price they received from Asda was not the highest within 24 hours, will be paid the difference.
Asda rolled out the new service after the retailer conducted research which suggested that in the UK, there are approximately 35 million unwanted and unused second hand mobile phones, 11 million digital cameras, 12 million gaming consoles, 9 million personal computers, and 5.5 million laptops.
Phil Stout, Asda’s electronics service manager, said: “We reckon the average UK home has hundreds of pounds worth of old gadgets that could be traded in for cash.”
“There are more mobile phones in the UK than people, for example, so there is a lot of cash out there waiting to be released.”
Stout added that goods traded in at Asda stores will either be recycled by specialist firms or repaired and resold to help the UK “become greener”.
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Asda Makes Huge Investment Improving Its Fresh Food Range
UK supermarket giant ASDA Groceries says it will invest as much as £27 million on improving the quality of its fresh food range. Asda is making the improvements as part of its quality investment program, in the wake of the completion of its £100 million ‘Chosen by you’ label re-launch, with the retailer claims was the single biggest campaign in British retailing history.
In order to enhance the range of its fresh produce, the retailer will employ nearly three times as many quality assurance inspectors as before, who will operate in the supermarket chains depots and at its supplier farms, enabling the company to carry out a far greater number of quality control inspections across its supply chain.
Additionally, Asda Groceries says it has also implements an innovative butchery specification to all its fresh meat, which it says helps improve the taste and tenderness of its key meat products.
Announcing the move, Asda president and CEO Andy Clarke, said: “Having successfully completed the rollout of ‘Chosen By You’, we’re now embarking on the next phase of our quality programme.”
“We’re investing £27m introducing market-leading quality specifications across all of our fresh meat and produce. And through a combination of significantly more quality controls on our farms and in our depots, and by removing unnecessary middlemen along the way, we’ve been able to enhance the quality of our fresh food and keep prices low for customers.”
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