Retailers Offering Massive Discounts On Champagne In Build Up To Christmas
Three UK retailers, in the run up to Christmas have slashed the price of Champagne as the battle for Christmas shoppers intensifies. The Co-op, Waitrose and Sainsbury’s have all cuts prices of selected Champagne bottles.
Waitrose slashed the price of its 2004 Duval-Leroy Blanc de Blancs by half and a bottle now costs £14.99 and represents the largest discount the upmarket retailer has ever offered on a vintage bottle of Champagne.
Rival The Co-op also followed suit cutting the price of its Cazanove Grand Apparat Champagne in half from £30 to £15.
Not to be left out, Sainsbury’s discounted its single bottle Etienne Dumont Brut Champagne from £27.99 to £15.99. and for shoppers who decide to buy six or more bottles of the bubbly, a further 25 per cent discount is available cutting the price to just £11.99 per bottle.
Approximately 40 per cent of annual UK Champagne sales occur during the lead in to Christmas, and Wine experts believe that this is the best time to buy a top quality bottle.
Francoise Proetti, spokeswoman for the Champagne Information Bureau, said: “What we are seeing this year is retailers fighting for footfall and we are very happy champagne is in the news.”
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Please Note - All Prices Quoted Are Correct at Time of Posting
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